Microsoft’s Copilot is not just a single assistant; it encompasses a total of 78 products spread across various services. Tey Bannerman, a former McKinsey partner, revealed this extensive range of Copilot products through a detailed chart on his website. These products include different apps, features, platforms, as well as the Copilot laptop key and the broader Copilot Plus category of PCs.
Copilot is Microsoft’s AI assistant powered by AI models like OpenAI’s GPT, designed to aid users in performing tasks. It comes integrated into Windows 11, with some PCs now featuring a dedicated Copilot Plus button on the keyboard.
Despite the vast array of Copilot products, Bannerman noted the challenge of compiling a comprehensive list as no single source, not even Microsoft’s own website, contained all the information. He conducted extensive online research, sifting through announcements and product pages to piece together the complete inventory of Microsoft Copilot products.
While the abundance of Copilot offerings may seem overwhelming, there is a method to this diversity. Microsoft utilizes the Copilot term as a collective umbrella for its various AI products, extending to AI tools for Azure, its cloud platform, and Github, its developer platform.
The strategy of consolidating different AI tools under the Copilot banner has its advantages and challenges. While it may create confusion due to the sheer volume of offerings, it also simplifies the recognition of Microsoft’s AI solutions. Bloomberg reported Microsoft’s success in selling Copilot products, with CEO Judson Althoff mentioning significant achievements in the previous quarter. Despite this, only about 3% of Microsoft’s customers were paying for Copilot as of January this year.